Walmart unveils new generative AI-powered capabilities for shoppers and associates
Time and money are two of the most valuable resources people have. And one of the most popular ways for Americans to save on both, is shopping online. According to the U.S. Bureau of Labor Statistics, American families spend six hours per week on household planning and shopping. Many of those families do so digitally at Walmart. The world’s largest retailer, famous for its low prices, generated over $82 billion in e-commerce sales in fiscal year 2023 and is steadily growing its active digital customers.In 2024, the company is further improving the digital shopping experience, building generative AI into its search function to deliver customers a helpful and intuitive browsing experience. Using a combination of Walmart proprietary data and technology and large language models, including those available in Microsoft Azure OpenAI Service, as well as retail-specific models built by Walmart, the new design serves up a curated list of the personalized items a shopper is looking for.At CES 2024, Walmart President and CEO Doug McMillon and Microsoft Chairman and CEO Satya Nadella introduced the new AI innovations to benefit Walmart customers.Study after study shows that AI is driving impact and value across businesses.McKinsey reports AI will create $400-660 billion in value for the retail and consumer goods industry.FTI Consulting data shows nearly 80% of online shoppers believe AI personalization can enhance their online experience.An IDC study commissioned by Microsoft found that for every $1 a retail and consumer packaged goods company invests in AI, it is seeing a return of $3.45.Generative AI-powered searchWalmart built an all-new generative AI-powered search function across iOS, Android and its own website. The new capability is specifically designed to understand the context of a customer’s query and generate personalized responses. Soon, customers will have a more interactive and conversational experience, get answers to specific questions, and receive personalized product suggestions.For example, a parent planning a birthday party for a child that loves unicorns. Instead of multiple searches for unicorn-themed balloons, napkins, streamers, etc., the parent can simply ask the question “Help me plan a unicorn-themed party for my daughter.”One of the reasons why Walmart and other leading retailers are choosing Azure OpenAI Service is the ability to access the most advanced AI models in the world while backed by the enterprise-grade capabilities found in Microsoft Azure including security, compliance and regional availability. Generative AI in retail is particularly exciting as it can help usher in a new way of shopping; shifting from “scroll searching” to “goal searching,” which makes the digital shopping experience more seamless and intuitive.Don’t forget about the associates!Both Walmart and Microsoft share an aligned vision around how AI can help organizations and their people be more productive, more satisfied in their work and go on to solve the most pressing problems.Over the summer, Walmart launched a new tool, giving its 50,000 non-store associates access to its new “My Assistant” app, which was created and built by Walmart and leverages a unique build of Walmart proprietary data, technology and large language models in Azure OpenAI Service. In just a few months, the app has already made a big impact for associates, assisting with a range of tasks, from summarizing long documents to assisting in the creation of new content.A history of successThis is just the latest evolution in the Walmart and Microsoft relationship.In 2018, the companies established a strategic partnership to drive Walmart’s digital transformation. As one of Walmart’s preferred and strategic cloud providers, Microsoft has supported Walmart on a variety of different cloud projects. From powering access to electronic health records at its in-store clinics to centralizing, democratizing and optimizing data, the companies have and will continue to collaborate to accelerate innovation.Other ways to AIWhile Walmart’s approach to generative AI uses a combination of large language models, retail-specific models, and their own proprietary data built on top of Azure OpenAI Service, other retailers may have different scenarios that require an alternative approach. That’s why Microsoft offers a broad portfolio of prebuilt, low-code and pro-code solutions that can benefit all retailers and shoppers, no matter where they are on their respective journey.Visit the Microsoft Cloud for Retail page to learn more.
Empowering employees with generative AI at their fingertips
Today’s business leaders are eager to embrace the transformative power of AI. Organizations worldwide are already reaping the benefits of their AI investments. The mean return on investment for companies worldwide is $3.50 for every $1.00 invested in AI, and 5% realized an average return of $8.00 for every dollar invested, according to research from International Data Corporation.Generative AI combines natural language processing with a new reasoning engine to boost employee productivity and creativity. Copilot for Microsoft 365 harnesses the power of generative AI to connect knowledge stored across Microsoft 365 applications, helping employees find the information they need and so much more. This everyday AI companion frees up time for employees to focus on the work that matters most to them.> Harnessing generative AI for productivity and innovation> Protect at the scale and speed of AI with Copilot for Security> Building the future faster with your everyday AI companionAmid the buzz about how AI is changing the workplace, business leaders are looking for more data about how this advanced technology is helping workers. As today’s employees deal with streams of emails and meetings, Copilot for Microsoft 365 provides an opportunity to improve workflows and fuel innovation. From operations to sales and finance to marketing, Copilot is empowering employees to be more productive, more creative, and more connected to the people around them.New data from surveys of early Copilot for Microsoft 365 customers shows that productivity gains are real. Among those surveyed, 70% reported being more productive, and 71% said they saved time on administrative tasks. For example, healthcare researchers and data scientists can search a few key phrases with Copilot and quickly locate studies and predictive models to support projects. Employees in matrixed organizations with frequent meetings can use Copilot and Intelligent Recap in Microsoft Teams Premium to make high-quality meeting summaries available to all who need them.Employees noted other benefits as well, with 68% of those surveyed reporting that Copilot improved the quality of their work and jump-started the creative process. “It helps [people] get to their ideas faster,” says James Thomas, Global Head of Technology at Dentsu Creative. “It’s not there to replace them. It’s just something they can use to supercharge their ideas.”As an example, members of your marketing team can take an existing Microsoft Word document and prompt Copilot to transform it into a short Microsoft PowerPoint presentation, complete with visuals. In minutes, they have a polished presentation ready for customers or internal leadership.Seventy-seven percent of early users said Copilot for Microsoft 365 was so useful that they did not want to give it up. Developers using GitHub Copilot for writing code have similarly positive views of the AI assistant. Of those surveyed, 88% reported that they were more productive with GitHub Copilot, and 74% said they were able to focus their time on more satisfying work.Discover how to empower employees with more time to focus on innovation and creativity with Copilot for Microsoft 365What can early Copilot users tell us about generative AI at work?Register now to discover the Art of the Possible with an AI-powered organizationRead about AI transformation in action to learn how businesses are innovating with AIAccess our new e-book, The Superpower Behind AI Is You | Microsoft 365The ever-increasing volume and velocity of cyberattacks requires new technologies to identify and thwart potential threats. The cybersecurity workforce is often stretched thin, but now they can close the gap at the speed of AI.Security and privacy protection are integral parts of all Microsoft products, and Copilot for Security, available for early-access customers, is no exception. Copilot for Security is centered around making it simpler for your cybersecurity team to identify and mitigate potential threats. It seamlessly integrates and is natively embedded across Microsoft Security solutions to safeguard your entire organization, consuming signals from each security tool and providing natural language guidance to increase team efficiency and manage daily security and IT workflows.Copilot for Security empowers your cyber defenders by improving the speed and accuracy with which they can complete tasks. When a security professional enters a prompt, the AI assistant generates custom insights for your organization based on your security tools. One survey of early users indicated that 44% were more accurate in answering questions about scripts used by the attacker, and 26% were faster across all tasks.As the cyber threat landscape continues to evolve, Copilot for Security is your AI assistant built with security, privacy, and compliance. You still control your organizational data and can protect it at the scale and speed of AI.Learn more about how Copilot for Security can simplify threat detectionCopilot for SecurityLearn how Copilot is helping security analysts move at the speed of AIWatch The Future of Security with AI on demandThese initial gains in productivity, quality, and innovation are only the beginning for generative AI. Microsoft Copilot is ushering in a whole new era of workplace computing as your everyday AI companion. Seventy percent of workers are eager to delegate as many tasks as possible to AI, according to the Microsoft Work Trend Index. Incorporating Microsoft Copilot into the daily work routine is the first step on the journey to becoming an AI-powered organization.With our commitment to responsible AI, Microsoft is here to help your organization unleash the power of AI-fueled innovation.Begin the work transformation today with secure, responsible generative AI from MicrosoftInvestigate the all-up value of AI and CopilotExplore responsible AI practices with MicrosoftLearn how a new study validates the business value and opportunity of AIFind out more about the business opportunity of AI
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Gamers Beware! Hackers are Targeting You
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Gamers haven’t really been the focus of cybersecurity for a long time. You mostly hear about attacks on businesses. Or stolen personal data due to phishing attacks. But gamers are not safe from hackers targeting them.As cyberattacks continue to escalate, gamers have become prime hacking targets. Malicious actors seek to exploit vulnerabilities in the digital realm. The gaming industry continues to expand. Also, more users immerse themselves in virtual worlds. As this happens, the risks associated with cyberattacks on gamers are on the rise. Cyberattacks on young gamers increased by 57% in 2022. Younger gamers playing games like Minecraft, Roblox, and Fortnite are particularly at risk. They’re also often playing on their parents’ devices. Data that holds the interest of hackers fills these devices. Next, we’ll delve into the reasons behind the increasing threat landscape. As well as discuss ways for gamers to safeguard themselves against potential threats. The Gaming Boom and Cybersecurity ConcernsThe exponential growth of the gaming industry has brought entertainment to millions. But it has also attracted the attention of cybercriminals looking for lucrative opportunities. According to an MSN article, cyberattacks on gaming platforms are becoming more prevalent. Hackers are deploying sophisticated techniques to compromise user accounts. As well as stealing sensitive information and disrupting online gaming experiences.Stolen Credentials and In-Game ItemsWhat's one of the primary motivations behind these cyberattacks? It's the prospect of acquiring valuable in-game items. As well as the account’s credentials. Virtual goods, such as rare skins, weapons, or characters, hold real-world value. Hackers exploit weak passwords and security loopholes. This allows them to gain unauthorized access to user accounts. Once they do, they pilfer these coveted items for illicit gains. Ransom Attacks on Gaming AccountsRansom attacks have become increasingly prevalent in the gaming world. In these instances, cybercriminals gain control of a user's account. They then demand a ransom for its release. Hackers often demand the ransom in untraceable cryptocurrency. Gamers may follow the hacker’s demands. As they do not want to lose a meticulously curated game profile. As well as their progress and achievements. Disruption of Online Gaming ServicesBeyond individual attacks, hackers are now targeting gaming platforms. Their intent is to disrupt online services. They launch DDoS (Distributed Denial of Service) attacks to overwhelm servers. This renders them inaccessible to legitimate users. This frustrates gamers. But can also have severe financial repercussions for gaming companies. They must grapple with the costs of mitigating these attacks. As well as the potential revenue losses. Understanding the Motivations of CybercriminalsEffectively combating the rising tide of cyber threats in gaming takes knowledge. It's crucial to understand the motivations driving these attacks. Virtual economies within games have created a lucrative market for cybercriminals. Additionally, the anonymity of the gaming community makes gamers attractive targets. Safeguarding Your Gaming Experience: Tips for GamersThe cyberattack risks are escalating. Gamers must take proactive steps to protect themselves from potential cyber threats. Parents also need to watch out for younger gamers. Here are some essential tips to enhance gaming cybersecurity.
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